Both Apple and Microsoft now make portable computing devices without keyboards, sometime called iPads or fake iPads.
Its Christmas (ish), both companies are trying to encourage sales (I think!!)
Apple have a lovely ad with cool music, lots of beautiful people (like our ExcelDevCon attendees:
Microsoft have got some unattractive grey bloke sitting in a grey office banging on about MS Office.
The contrast couldn’t be sharper.
Now I love MS Office – I’ve made a living from it since before the internet, but I don’t think its going to be the defining factor in Christmas tablet sales. Longer term, for IT departments, maybe, but for consumers for Xmas? no.
I really think MS need to sack off their advertising agency, and most of their margeting department and get some folks who know what they are doing. Like this guy, he could fix their image issues, probably.
Or at least they should sponsor my extreme spreadsheeting series.
Do you think Microsoft has an image problem?